Winthrop & Co.

Top RIAs in New Mexico

Every SEC-registered RIA with a main office in New Mexico, by regulatory AUM, from Form ADV

25 RIAs registered with the SEC are headquartered in New Mexico, the 44th most of any state, managing $65.8B in regulatory assets as of Sep 1, 2026. The largest by regulatory AUM is Thornburg Investment Management Inc in Santa Fe at $54.5B. 3 firms report $1 billion or more.

25
SEC-registered RIAs
$65.8B
Regulatory AUM
3
Firms at $1B and above
$244.4M
Median firm AUM

Data as of Sep 1, 2026, file ia09012026-registered.zip. Retrieved Sep 10, 2026.

01 · The firms

Every SEC-registered RIA in New Mexico, by regulatory AUM

The default sort is regulatory assets under management as each firm filed it, which puts asset managers and wealth managers on one list. The toggle for firms where individuals and high-net-worth individuals hold the majority of assets is what separates them, using the firm's own Form ADV Item 5.D figures.

All 25 firms, by regulatory AUM as filed.

#FirmCityRegulatory AUMAdvisory staffAccountsIndividual + HNW clientsRetail shareFiled
1Thornburg Investment Management IncCRD 106357Santa Fe$54.5B406354872%Mar 2026
2Ulrich Investment ConsultantsCRD 159499Albuquerque$3.6B101,03224020%Jan 2026
3John Moore & Associates IncCRD 109791Albuquerque$1.0B92,68371498%Apr 2026
4Redw Wealth LLCCRD 109446Albuquerque$869.2M989237049%Jul 2026
5Zanetti Financial, LLCCRD 282089Albuquerque$809.4M21,4811,481100%Apr 2026
6Westwind CapitalCRD 106802Las Cruces$795.9M72,13197293%Aug 2026
7Portfolio Wealth AdvisorsCRD 145687Albuquerque$395.5M176128399%Jan 2026
8Sun Mountain Capital Advisors, LLCCRD 151477Santa Fe$378.7M59n.d.0%Mar 2026
9BCO Wealth Management, LLCCRD 322276Carlsbad$359.8M41,17352687%Jul 2026
10DXD CapitalCRD 329580Albuquerque$353.4M1521n.d.0%May 2026
11Perini CapitalCRD 158540Carlsbad$287.0M2716433%Apr 2026
12Titan Fund Management, LLCCRD 290562Albuquerque$250.7M8400%May 2026
13City Different InvestmentsCRD 310982Santa Fe$244.4M917810076%May 2026
14Madrid Wealth ManagementCRD 333331Albuquerque$212.1M4428128100%Jul 2026
15Sandia Wealth Management, LLCCRD 159402Albuquerque$193.5M156223194%Mar 2026
16Cross State Financial Group LLCCRD 282011Albuquerque$188.3M101,11139591%Apr 2026
17Financial Partners, LLCCRD 170002Santa Fe$181.7M3268268100%Mar 2026
18Hanseatic Management Services IncCRD 107110Albuquerque$174.0M420021659%Mar 2026
19Waterrock Wealth ManagementCRD 296462Albuquerque$153.7M5290289100%Mar 2026
20Steve Lynch Wealth ManagementCRD 113715Albuquerque$153.4M2727727100%Apr 2026
21Horizons Sustainable Financial Services, Inc.CRD 164970Santa Fe$151.2M6314310100%Jan 2026
22Oakmont Advisory Group, LLCCRD 158890Albuquerque$149.5M31,14647398%May 2026
23Altamira Financial Group, LLCCRD 316907Santa Fe$130.3M321011598%Mar 2026
24SKG Capital Advisors, LLCCRD 286554Albuquerque$129.4M2277277100%Feb 2026
25Santa FE Advisors LLCCRD 170872Santa Fe$116.1M41515994%Mar 2026

02 · By city

Where in New Mexico the firms sit

Main-office city as filed. Up to the twenty-five cities with the most firms.

  • Albuquerque15 · $8.7B
  • Santa Fe7 · $55.7B
  • Carlsbad2 · $646.8M
  • Las Cruces1 · $795.9M

03 · Questions

Questions people ask about RIAs in New Mexico

How many RIAs are in New Mexico?
25 RIAs registered with the SEC list a main office in New Mexico in the SEC's Form ADV data as of Sep 1, 2026. That count excludes state-registered RIAs, which generally manage under $100 million and file with the state rather than the SEC, and firms whose address is suppressed on Form ADV.
What is the largest RIA in New Mexico?
By regulatory assets under management as filed on Form ADV, the largest SEC-registered RIA headquartered in New Mexico is Thornburg Investment Management Inc in Santa Fe, at $54.5B. Regulatory AUM counts all assets a firm manages, so the largest filer in a state is often an asset manager rather than a wealth manager.
How many New Mexico RIAs manage more than $1 billion?
3 of the 25 SEC-registered RIAs headquartered in New Mexico report regulatory assets under management of $1 billion or more. The median firm in the state reports $244.4M.
Where does this data come from?
From the SEC's monthly Form ADV data file for SEC-registered investment advisers (ia09012026-registered.zip, data as of Sep 1, 2026). Each figure is as the firm itself reported it on Form ADV Item 5; the SEC does not verify it. Every row links to the firm's record on the SEC's Investment Adviser Public Disclosure site.

Definitions and source

What each column means, in the SEC's words
Regulatory assets under management Form ADV Item 5.F(2)(c)
If yes, what is the amount of your regulatory assets under management and total number of accounts? Total, discretionary plus non-discretionary.
Total accounts Form ADV Item 5.F(2)(f)
Total number of accounts, discretionary plus non-discretionary.
Employees Form ADV Item 5.A
Approximately how many employees do you have? Include full- and part-time employees but do not include any clerical workers.
Advisory employees Form ADV Item 5.B(1)
Approximately how many of the employees reported in 5.A. perform investment advisory functions (including research)?
Broker-dealer registered representatives Form ADV Item 5.B(2)
Approximately how many of the employees reported in 5.A. are registered representatives of a broker-dealer?
Individual and high-net-worth clients Form ADV Item 5.D(a), 5.D(b)
Number of clients and amount of regulatory assets under management for individuals (other than high net worth individuals) and for high net worth individuals.
Commissions Form ADV Item 5.E(5)
You are compensated for your investment advisory services by (check all that apply): (5) Commissions.
Private funds Form ADV Item 7.B
Are you an adviser to any private fund?

Source: U.S. Securities and Exchange Commission, Form ADV data, Information About Registered Investment Advisers and Exempt Reporting Advisers, file ia09012026-registered.zip (data as of Sep 1, 2026), retrieved Sep 10, 2026. Figures are as self-reported by each firm on Form ADV Item 5; the SEC does not verify them. Neither the SEC nor the state securities authorities have approved the information filed on Form ADV, and we can not guarantee its accuracy.

Winthrop & Co. is compensated by firms when an advisor joins through us. The advisor never pays. Firms on this page are listed by arithmetic on the SEC's file, not by any relationship with us, and none is ranked, labelled or recommended.